According to a recent survey from Dutch telecommunication experts Telecompaper.com, over 2/3rds of people hang up when they reach an answerphone.
That’s a lot of customers that don’t like your machine.
The younger they are, the less likely to leave a message, with a staggering 84% of 20-29 year-old’s who said they can’t be bothered. They hang up straight away when they get voicemail, although they are more likely to ring back again.
The 50-64 age group are most likely to leave a message, even then only 37 percent of them would bother. Overall 69% of consumers hang up because they want to talk to a real person.
Voicemail is a dying service and universally disliked and derided by customers regardless of their age. Its considered a joke so try some of these messages:
Here at Call team, voicemail is our arch enemy: We are Batman and voicemail is The Joker.
We believe it is the lowest form of customer service and one of the quickest ways to lose a customer. If your phone goes to voicemail, will your customers just wait and ring back later or will they ring one of your competitors? What do you do when you get voicemail?
Your customers will go elsewhere if you don’t answer your phone.
Call team believe all small business owners should ditch the robot message, show your customers some LOVE and get a proper call answering service with trained real people who are helpful like us.
Add the results of the Telecompaper survey to other statistics about the overall customer experience and it becomes apparent how important a personal touch on the phone is: A Zendesk report showed that 82 % of customers stopped doing business with a company or brand after a bad customer experience and based on the survey results, reaching a voicemail box could easily be described as a bad customer experience.
Therefore, statistics show you lose customers when you let their calls go to voicemail.
However 85% of consumers would pay up to 25% more for good customer service. So if all calls to your business were answered by a human professional instead of a machine you could translate that into cash money in the bank. Add to that the bonus of growing a loyal customer base. They will love you back because they get a real person who answers their query on the phone. Plus, you will be providing a great point of difference from your competitors with the standard of customer service you offer.
Quality customer service doesn’t include voicemail, even in today’s electronic world, we all prefer to speak to a person.
Show your customers how much you care about them.